Canada is home to a rich entrepreneurial spirit, which is evidenced through the more than 1.1 million small businesses that operate in the country. While each of these businesses is unique, they do share some common goals, with success and growth being chief among them.
In order to move forward toward success, small business owners need to be constantly on the lookout for ways to increase efficiency, enhance customer service and reduce overhead costs. A business that can equally focus on these issues is poised for success and longevity.
Though efficiency and engagement are internal issues that need to be part of a business’s mandate and agenda, finding creative ways to cut costs is often dependent on outside factors, such as importing and exporting costs, shipping, material costs and communication services costs.
In the last six years, many businesses across Canada have begun switching to VoIP (Voice over Internet Protocol) technology to reduce communication costs, while also maintaining vital phone services their business rely on.
As a growing number of business owners make the switch, it’s important to understand what VoIP technology is and how it can help small and medium sized business (SMBs) achieve their cost reduction strategies and promote future growth.
VoIP can provide substantial savings on telephone service by allowing a business to use an IP network to make phone calls instead of the traditional telephone companies’ public switched telephone network (PSTN). Many organizations today run IP networks over wireless technology, and it’s possible to run VoIP applications over Wi-Fi as well.
According to Back Bone Mag, “Over 1 million Canadians have used VoIP to help reduce their business and residential phone bills by up to 50 percent.”
Utilizing the internet to facilitate business calls allows for VoIP providers to set low monthly fees that include long distance calling, so the price never fluctuates. For example, MTI Magnolia Telecom’s commercial telecommunications services start at $19.95 and include auto service switching, custom voicemail, multi-line solutions and bulk long distance.
As an internet-based service, VoIP boasts many functionality features a traditional business communications system cannot. Incoming phone calls can be automatically routed to your VoIP phone wherever you plug it into the network. VoIP also makes it possible to run a call centre from virtually anywhere.
As a business grows into more locations and hires more employees, VoIP systems can easily adapt to each situation easily and quickly. It’s especially important to have a reliable communications system that is affordable during times of transitional growth. Internet-based phone systems offer this easy versatility and can be trusted to handle the increased traffic and multiple locations.
By reducing overhead communication costs by as much as 50 percent, SMB owners can implement company-wide growth quicker, which is good for business and the economy.